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The Killid Group
Mursal Family’s Magazine
Like Killid Magazine, Mursal is Afghanistan’s most popular, highest circulation and most widely distributed women and family focused independent press.
The magazine evolved as a free supplement to Killid Magazine and is now sold in the market place for X Afghanis.
Mursal means blossoming flower and like its namesake, the magazines writers and editors strive to be a voice of encouragement and support for women and girls all over Afghanistan.
The mission of Mursal is to be a relevant, independent and accessible information and literacy tool for women in a nation where men are often in control of information and knowledge.
Like TKG itself, Mursal Magazine’s policy is to embraces one main concept: Afghan ownership of Afghanistan’s process.
And is committed to one principle: people’s right to be informed and to be heard, which is the basis for good governance, accountability and transparency.
To fulfill the concept and the principle we are forging a TKG focus and style in the magazine, ruled by high quality, in-depth, timely, accurate and balanced reporting together with a creative selection of story-ideas.
The magazine has a staff of 12 female reporters and like Killid Magazine it feeds the Radio Killid Network with its reporting in an effort to maximize its information and communication reach to the public.
The magazine and its staff are constantly committed to capacity building and committed to evolving as time and resources permit.